Having a character makes a lot of impression for the mother company. For example, Designzzz has a squid like character. This is something I designed on a picnic with my colleagues. It still needs a bit of perfection, but I insisted to make it live right now because we didn’t have a character before. So today I decided to give you guys some inspiration for creating character based logo designs.
Coming back to today’s post, having a character, or should I say mascot is relatively a modern trend in logos. Today’s logo designers are focusing on it, there are many reasons for that. For example, they can earn more on a character based logo than a routine one. Another point is that clients prefer an average character based logo over a good routine logo design. Clients love character based logos.
You should also take a look at: Conceptual Logo ideas That Every Designer Should Follow
Even though clients pay more for a character based logo designs, but they are not suitable for every situation. For business sector, where documents have to be faxed/xeroxed on routine basis, there the best choice would always be a sketch work/typographic logo.
Logo Designs Gallery
To view any of these logos in large size, just click the title.