1. Whenever you click an ad, you do so freely and out of pure interest in the offer of a particular advertiser.
2. The DoubleClick DART cookie is used by Google in the ads served on the websites of its partners, such as websites displaying AdSense ads.
3. When you visit a partner’s website and either view or click on an ad, a cookie may be dropped on that end user’s browser. The data gathered from these cookies will be used to help better serve and manage ads on the publisher’s site(s) and across the web.
4. For more information about cookies, please see this video:
5. If you want to learn more about the perks of using third party ad servers such as Google AdSense, please see these three videos:
6. Please, be aware that this whole system of cookies and collection of demographic information has a sole purpose of improving your online experience and any personal data through which you could be identified are impossible to obtain during the process.
7. If you however want to prevent any advertising system from collecting information about your interests, please see this video for opt-out instructions: