Company logos become the identity of the mother organization. For instance, when we say Apple, we immediately thing of a silver color apple that has one bite taken off.
Company logos are the first impression of any business. They have to be perfect.
They should be perfect but only some designers are able to make them perfect.
Today we have gathered over 60 company logos that absolutely perfect. They contain the theme of the company and they are easily memorable. They are also designed brilliantly and they make sure that you look at them twice.
Smartest Company Logos
The word ‘smart’ might not seem most accurate at first sight but actually it is.
I’ve said earlier that logos need to be perfect but we all know, perfection is a myth.
I remember by teacher used to say that my aim is not to make you educated idiots but knowledge-able smart men. He said that smart people are balanced and successful. That’s exactly the qualities we look for in a perfect company logo.
A company logo needs to represent the theme of the company, its class and customer-friendliness. Summing up all this in one little logo can be difficult but it is not impossible. The following company logos prove that it is not impossible.
Important Tips for Designing Company Logos
I read an article of David Airey about designing effective brand logos. Let me recap those tips.
The first and foremost tip will always be that you must learn what the logo represents. Your selection of shapes, fonts, and colors is completely dependent on the type of the organization.
You must know the principles of logo design. According to David, there are four aspects that a logo should observe.
- The logo should be describable. For instance, Apple Inc. logo is easily describable.
- The company logo should not lose its shape when it is xeroxed or printed without colors.
- It should be scalable. It should not look odd in any size.
- And the most important factor all company logos should contain is memorability. Again, Apple logo is a perfect example here.
One more thing you should discover is your logo design process. Some people like to brainstorm, create a mind-map and then start the designing process, some just grab the keyboard mouse and start designing. Whatever works for you!
To conclude, I’d say that logo designing is seemingly a difficult task, but in IT, it is only difficult until you know how it is done. So learn how the masters do it, and you will also become a master very soon.